I attended the launch of Lauren Elaine’s accessories line to coincide with her “Black Label” collection of dresses. It was held at the intimate La Maison de Fashion on Melrose. Guests mingled in the quaint courtyard, feasting on cupcakes and Chinese delicacies. There were some very fashionable people that night, including actress Brittany Curran, who was wearing a fabulous sequin purple dress.
The models wore dresses from the S/S 2010 “Black Label” collection, along with the new headpieces and headbands- made from ostrich feathers, Swarovski crystals, metallic silk taffetas and such. Lauren Elaine designed them to be bright, bohemian, bold and stand out. The pieces are very versatile, in the fact that they can be worn to dress up jeans or to liven up a cocktail or evening dress. This line is still brand new, but is already generating buzz among the likes of: Zoe Myers, Brittany Curran, Anna Maria Perez de Tagle and Lindsay Lohan. This February, the line will be sold in high-end boutiques across the country or exclusively online at www.shopflick.com starting at roughly $22-50 retail. Lauren Elaine will also be doing special giveaways to those following her on Twitter (http://www.twitter.com/laurenelaineled).
Stay tuned for future events/news on designer Lauren Elaine, cause I have a feeling we’ll be hearing more about her fun designs and endeavors! Check out http://www.lauren-elainedesigns.com/ for more information or follow her on Twitter or Facebook.
SPECIAL THANKS: Janine Tobias of La Maison de Fashion (323-658-8008) and stylist Angelina Pitt; photographer Steven “LT” Smith; Cupcakes & Company; DJ Daylight; J; Line 204 Event Rentals; Slate Salon; giftbag sponsors- Mixed Chicks Haircare, Mineral Essence Makeup, Coco Zen, Spray di Sole; the models- Chelsea Rae Kellar, Leah Clark, Samantha Sergeant, Amy Erdos, Hailey Harper and Nicolette Gaona; the interns and assistants; the “faces” of the new line- Kayslee Collins and Kiersten Brada-Pitts; Adam; Stacey Wiseman with Wiseman Zander Public Relations; Felix Salzman of LookbookLA.com (thanks for the shout-out!)