Archive - December 2011

FIDOO Presents: Holiday Swap 'n Shop
Motif LA Opening Party
DownEast Basics Holiday Blogger Mixer (Sponsored)

FIDOO Presents: Holiday Swap 'n Shop

I had the pleasure of hosting a DIY session at the Holiday Swap ‘n Shop at Space 15 Twenty in Hollywood. The event was hosted by the fabulous folks at FIDOO is a helpful search engine that will tell you what brands are in what stores, all over the USA and will eventually reach oversees as well. Brands are able to create profiles and share social media updates, products, their website, etc. Be sure to check out their website here. The event was a chance for me to clean out my closet for the swap. In addition to the swap, there were a number of vendors, including: Lisa Michelle Collection, Han Cholo, Karlita Designs, Ohara, Future Standard, Project iPaw, Valou and more. Hosting a DIY was fun, especially because I could do what I enjoyed, which was making elaborate headbands. Supplies included tulle, rings, chain, sequin elastic, felt, garland and mini ornaments. Local bloggers who partook in the DIY were Teresa and Emily from The Style Map, Sasha from LAInspiration and Megyn from I Want It Fashion. I really enjoyed meeting new people and just having a blast! It was a great way to spend a Thursday evening.

I want to thank Jackie, who hosted the event, which also benefited the Los Angeles Youth Foundation; as well as all the vendors Space 15 Twenty , PopChips, 365 Hangers, the rest of the gracious sponsors and the folks at To check out more pictures from the event, go to Rony’s Photo Booth or here.

**Video courtesy of !! **

Motif LA Opening Party

I attended an opening party for the cafe/lifestyle boutique- Motif, located on Robertson Blvd. near Beverly Hills. Having just opened, Motif was founded by sisters- Elishia Bolour and Sasha Shokrian. Together, they combined their skills; Elishia’s background in interior design and hospitality and Sasha’s knowledge of organic farming and opened Motif. The cafe was quaint and inspired by homey cafes in college towns. The menu was plentiful and provided organic, vegan and seasonal options; as well as a variety of coffees and teas. It’s a nice atmosphere for meeting friends or just relaxing and browsing the net, using their free wifi. The boutique side offers 21st century apparel, furniture and other home goods that are consigned. Picture Chanel, Louboutin, Prada, Hermes and Lanvin, as well as other fabulous designers. The sisters travel the globe in search of fabulous finds and are always on the lookout for unique and emerging designers to add to their eclectic store. If you’re ever in the neighborhood, are looking for unique gifts (like a Chanel lamp or a Louis Vuitton tray), stop by, shop and maybe have a light lunch while you’re at it.

Motif LA is located at: 930 S. Robertson Blvd, Los Angeles, CA 90035. Hours are M-F: 8am-6pm.

Special thanks to the folks at Motif LA and Casey C. and Ann Flower at Ann Flower Communications.

DownEast Basics Holiday Blogger Mixer (Sponsored)

I was utterly ecstatic when the folks at DownEast Basics contacted me to come and review their new store at Irvine Spectrum. The brand is based in Salt Lake City, but the designer- Andrea Updike, is based in Santa Cruz, where a lot of her design aesthetic is based on that chic and carefree lifestyle. The founder- Johnathan Freedman, who’s background was in textiles and clothing; started the company with three objectives in mind: value, quality and style. The Irvine location is the first DownEast Basics store to open in Southern California and is still a newbie, having just opened this past June. I also have never been to the Irvine Spectrum mall, so it was like a double-treat for me (seeing the famed ferris wheel and carousel). The store was very spacious and (at the time of review) all decked out for the holidays. I had the pleasure of meeting store manager-Nephi Garcia and regional manager- Lisa Deets, as well as the rest of the DownEast Basics Irvine staff. I mingled with local OC bloggers and tried on a few clothes. The clothing style is very fun and sophisticated meets bohemian. I found that a majority of the pieces are easily able to be mixed ‘n matched and layered…whatever floats your boat. They also offer a variety of accessories, such as jewelry, headbands, knits, scarves (that of which are just super-soft and welcoming on a cold day). Prices are decent and there’s something for everyone’s budget. As a ‘thank-you’ for reviewing the store, we were given a gift card to shop around with. I purchased the Santa Monica maxi dress; which looks great on, I can add fun accessories and layers to, and is comfortable. It was such a fun evening and I enjoyed playing dress-up at this great new store in Irvine.

DownEast Basics is located at 71 Fortune Dr. in Irvine, CA between Anthropologie and H&M. You can also check out their website here.

Huge thanks to: Kathy at FizzBrands, Nephi Garcia, Lisa Deets, Miriam and the rest of the Irvine DownEast Basics Staff.

**I was gifted a $25 gift card to shop and review the store, as well as a warm and fuzzy scarf.**

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