I was invited to attend the first unofficial kick-off fashion event for LAFW- “Attire to Inspire” fashion show presented by Breathe LA, held at the Conga Room at LA LIVE. The show featured designs by Moods of Norway, VBN Clothing and Yotam Soloman. Before the show started, the over 400 guests were invited to partake in cocktail hour and a silent auction. Moods of Norway was my favorite show of the evening. This was Simon, Peder and Stefan’s first U.S.fashion show for their line and it was great to be apart of it. The collection “Cocktail Mountaineering” boasted rugged-meets-preppy looks for their mens and womens looks. I must say, they really know how to dress a man in subtle floral prints! I also loved the mixture of velvets and knits with dress shirts and bow ties. For more information on this quirky bunch who “make happy clothes for happy people around the world,” check out their website. The second collection to stroll down the runway was an eco-friendly contemporary menswear line called- VBN Clothing (Vicarious by Nature). The duo behind VBN- Kirk, Devon and Eric decided to mix different classic styles for their Fall 2012 collection, like thin scarves, sweaters, loose chinos with rolled up hems (my personal fave) and surf wear. For more information on VPN, go here. The last line to present is LA-based designer Yotam Solomon, who also strives in making avant-garde clothing for the eco-friendly lifestyle. That evening he also debuted two menswear looks. The blazers were smartly tailored and perfect for a red carpet event. My favorite look was the strapless red knee-length dress with simple draping. Yotam showed a finale dress- a simple light blue and white dress with tiered skirt. The color of the dress represented the sky, because Yotam designed that dress specifically for Breathe LA- a nonprofit organization, dedicated to improving lung health and air quality in Los Angeles. The dress will be later sold to benefit the organization. Check out more information on Yotam Solomon here. The event turned out to be a huge success, as over $40,000 was raised for the organization.
Special Thanks to Robert G., designers, models, Conga Room and for more information on Breathe LA, go here.