I had the chance to sit down with and view the Fall/Winter 2010 of New York designer Elene Cassis. Elene is a graduate of Parsons and felt very prepared and driven to start her company right after. This June will mark the one-year anniversary of the start of her company. She defines her style, inspired by Chanel and Ralph Lauren, as “classic beyond belief with a modern twist.” Her clothes have a general color palette of black and white and have a European meets Jackie-O meets London feel. She uses natural fabrics and all the pieces are lined with silk. She is extremely detail-oriented in that she checks the quality of every piece before it goes out to boutiques. Her pieces have been seen on Booker T. Washington’s daughter, the Shannon twins, Stephanie Pratt, and the ‘Linda’ dress has recently been worn on Cheryl Burke.
The classic silhouette was evident in the collection I viewed. The dresses are very versatile in that they could be worn during the day and then jazzed up a bit to wear out on the town in the evening. They are also structured to fit curvier women as well. Elene believes that “everyone should feel special and wear designer clothes.” Prices range from $300-400 and are available in boutiques around the country (one being Petro Zillia here in LA). Her NY showroom is located at 252 W. 38th St. (between 7th & 8th Aves.) and her office number is (212)784-0696 and fax is (212)784-0699. Check out www.elenecassis.com for online shopping and more information.
Special thanks to the designer, Elene Cassis and Carla Bate of Spin Shoppe PR!