Tag - La Maison de Fashion

Alana Hale Show @ La Maison de Fashion
Lauren Elaine "Black Label" Accessories Launch

Alana Hale Show @ La Maison de Fashion

The hip style house La Maison de Fashion on Melrose was the place to be for the debut show of Alana Hale’s Holiday 2010 collection. The event was hosted by the lovely ladies of La Maison de Fashion, Taylar Aquilar and Alana Hale. Alana, a FIDM graduate, started her line about a year and a half ago and this collection a mere four months ago. She presented eleven looks inspired by “Old Hollywood”. She wanted to mix lady-like glamor with dramatic showmanship. She used a variety of material such as: leathers, silks and metallic threads. The silhouettes were kept simple, per Alana’s request-as she wants simple as possible, due to her love of adding as much detailing as possible and her other love of detailed fabric. I adored the “Sophia Dress”- made of feather appliqued silk and silk crepe and the knockout piece of the night was the embossed burgundy leather “Croc Dress” (which is also Alana’s favorite as well.)

The Alana Hale line is located in the La Maison de Fashion showroom and can be pre-ordered. Contact La Maison de Fashion at 7471 Melrose Ave., Los Angeles,CA 90046. Phone:(323)658-8008.

Special Thanks: J, Taylar Aguilar, La Maison de Fashion, Alana Hale and models

Lauren Elaine "Black Label" Accessories Launch

I attended the launch of Lauren Elaine’s accessories line to coincide with her “Black Label” collection of dresses. It was held at the intimate La Maison de Fashion on Melrose. Guests mingled in the quaint courtyard, feasting on cupcakes and Chinese delicacies. There were some very fashionable people that night, including actress Brittany Curran, who was wearing a fabulous sequin purple dress.

The models wore dresses from the S/S 2010 “Black Label” collection, along with the new headpieces and headbands- made from ostrich feathers, Swarovski crystals, metallic silk taffetas and such. Lauren Elaine designed them to be bright, bohemian, bold and stand out. The pieces are very versatile, in the fact that they can be worn to dress up jeans or to liven up a cocktail or evening dress. This line is still brand new, but is already generating buzz among the likes of: Zoe Myers, Brittany Curran, Anna Maria Perez de Tagle and Lindsay Lohan. This February, the line will be sold in high-end boutiques across the country or exclusively online at www.shopflick.com starting at roughly $22-50 retail. Lauren Elaine will also be doing special giveaways to those following her on Twitter (http://www.twitter.com/laurenelaineled).

Stay tuned for future events/news on designer Lauren Elaine, cause I have a feeling we’ll be hearing more about her fun designs and endeavors! Check out http://www.lauren-elainedesigns.com/ for more information or follow her on Twitter or Facebook.

SPECIAL THANKS: Janine Tobias of La Maison de Fashion (323-658-8008) and stylist Angelina Pitt; photographer Steven “LT” Smith; Cupcakes & Company; DJ Daylight; J; Line 204 Event Rentals; Slate Salon; giftbag sponsors- Mixed Chicks Haircare, Mineral Essence Makeup, Coco Zen, Spray di Sole; the models- Chelsea Rae Kellar, Leah Clark, Samantha Sergeant, Amy Erdos, Hailey Harper and Nicolette Gaona; the interns and assistants; the “faces” of the new line- Kayslee Collins and Kiersten Brada-Pitts; Adam; Stacey Wiseman with Wiseman Zander Public Relations; Felix Salzman of LookbookLA.com (thanks for the shout-out!)

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