Tag - New York Fashion Week

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Saunder – NYFW September 2014
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Erin Fetherston – NYFW September 2014
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My FIRST NYFW Experience in a Nutshell…

Saunder – NYFW September 2014

Emily Saunders launched her namesake brand- Saunder in 2011 with the mission of creating quality garments and keeping her love of New York City in mind. Everything in regards to her design and manufacturing is kept in NYC’s Garment District.

Her Spring/Summer 2015 collection was inspired by “In A Gadda Da Vida” by Iron Butterfly. This song was produced in 1968, which is considered to be the beginning of the heavy metal era. Emily explores this concept by imagining a “Rock n’ Roll Garden of Eden” and loaded it with vibrant colors, prescription pills, deconstructed snake prints, a chic mixture of textures and polished silver metallic booties with clear heels; not to mention with intense beehives that were styled on the models. The collection also took a tongue-in-cheek nod to Neely O’Hara, the stylish yet troubled actress portrayed in Valley of the Dolls. The collection takes on a 1960s twist with modern edge. She also infused a striking mod collection of accessories and jewelry, with help from Megan Isaacs for the jewelry collection. Megan gave us a fresh presentation of her bold statement jewelry, also inspired by the song.

Though I would’ve liked to have seen something other than the pills taking center stage as an influence, it was still a great collection with girly silhouettes, statement-worthy accessories and a beautiful color palette.

Erin Fetherston – NYFW September 2014

Erin Fetherston was another NYFW favorite that I was honored to have attended. Fetherston is no stranger to learning and expanding her knowledge, as she graduated from UC Berkeley and went on to study abroad at Parsons Paris. In 2005, she showcased her eponymous feminine and whimsical label during the Paris Haute Couture shows. She moved to New York City in 2007 and has become a staple designer in showing her ready-to-wear collection during New York Fashion Week.

Her Spring/Summer 2015 collection was titled- “Moonlight and Roses,” infusing her signature feminine charm with the spirit of la dolce vita; as well as equal parts Grimaldi glamour and California cool. The collection takes us on a journey through flower fields and blossoming roses through Fetherston’s use of whimsical florals in a delightful mix of laces, jacquards, printed neoprene and flowy printed organza. We even saw glimpses of swanky tops and clutches with the slogan- Charmed, I’m Sure, which is based on the short film- Charmed, I’m Sure. The film takes a witty nod to mid-century finishing schools, with the designer teaching ‘model students’ the arts of style, charm and social graces. These sloganed pieces blended in nicely with the theme and Fetherston’s overall aesthetic. I admired her entire collection, but most importantly, her use of dainty crop tops that were paired with wispy statement skirts. Every garment was carefully thought out and tailored, especially the shorts and pants, for a casual stroll under the moonlight.

My FIRST NYFW Experience in a Nutshell…

Gosh… in a way, I’m still reveling in the fact that September 2014 was the month and year I was able to attend THE New York Fashion Week. I want to thank Fashion Mingle (I literally can’t thank them enough) for allowing me to join the team to cover the intense week of everything fashion. It was a dream come true!

The boy and I drove…yes I said DROVE…from Houston to NYC, stopping at different cities along the way. We stayed at Yotel in Hell’s Kitchen, which was fairly close, but still a brief cab or subway ride to Lincoln Center. In between shows, we played tourist and WALKED EVERYWHERE (like 20 blocks from a show to our hotel) and my entire body ended up being in pain for the first few days; but I’ll be damned if I wasn’t feeling pretty amazing by the end of our NYC stay.

So, basically everything that you hear about Lincoln Center and NYFW is true. Just standing outside by the fountain and walking to the tents was a rush; as well as seeing the editors, celebrities (like the Hiltons) and bloggers in their designer threads and the swarms of street style photographers was an experience in itself. I met THE Grace Coddington, who was just as humble and lovely as can be. I had also wanted to see Bill Cunningham…and did…and that was BEYOND disappointing. I thought he would be the kind man that was portrayed in his documentary, but alas, he was quite the opposite. Anyway, once inside the tents, you get your ticket scanned, which determines where your seating assignment is. Then you can either mingle at some of the pop-ups or hang out in the media lounge, until time to line up to get into the shows. When we were able to get into the salons for the shows, it was literally like being herded in there like cattle and everyone was in a rush of sorts. I did have the chance to stay in the media pit for most of the shows… it was THE pit of all media pits…but nevertheless, I was able to conform myself into small yet decent spots and managed to get relatively good photos (I was even laying on the floor and sitting on concrete in CHANEL…but that’s how much I love blogging…) Like ALL fashion industry events, the shows ended up starting late, but you know what… I didn’t mind…I was just so entralled in the whole experience of just being there.

Would I do it all over again? HELL YES, I would! However, NYFW will longer be held at Lincoln Center after the F/W 2015 shows in February. So we shall see as to what the plan will be. I know I’m beyond curious.

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