Tag - New York Fashion Week

Style 360 Presents FTL MODA – NYFW September 2014
Francesca Liberatore – NYFW September 2014
Fashion Shenzhen – NYFW September 2014

Style 360 Presents FTL MODA – NYFW September 2014

Style 360 celebrated its tenth anniversary in September 2014, once again presenting an eclectic mix of Spring/Summer 2015 collections to an array of celebrities, editors and fashionistas. I attended their FTL MODA segment on September 10th at the Style 360 Pavilion. FTL MODA was founded by Ilaria Niccolini Productions, who have since been putting on runway shows worldwide since 2007 and have been the building block for Italian designers to showcase their collection on a worldwide scale.

While waiting for the show to start, guests were able to browse the several pop-up shops provided by Olivia Garden, Shimmer Jewelry Tattoos, Not Your Mother’s, Flips Audio, Scarlet & Gold, Carefree, Mehron Makeup, Leghila, Beanitos and Hello oral care products. There was also a VIP lounge provided by Cointreau. My favorite take-aways from the pop-up shops:

* Hello oral care products are VEGAN-FRIENDLY and Leaping Bunny Certified. They come in three great-tasting flavors- “Pink Grapefruit Mint,” “Supermint,” and “Mojito Mint.” Their packaging is really fun and everything is made in the USA.

* Flips Audio make HD headphones that flip over and become amplified speakers. They are pretty bad-ass!

* Leghila is an Italian handbag company who’s handbags are ultimately created from neoprene and are washable. The bags vary in numerous styles and a variety of bright colors. Best of all, the bags are cruelty-free.

Run of Show:

Fri:haend is an Italian street wear brand that was founded in May 2012 by five friends who built the company upon the foundation of friendship, a strong ambition and passion for fashion. The brand focuses on brand identity promotion by exploring serigraphic printing, digital techniques and use of exquisite yet comfortable fabrics. Their t-shirts and jackets are easily recognizable with their signature symbols: “5,” “:,” and the “hand.” In all, Fri:haend provides men a distinctive look that is rich in identity, prints, color and fabrication.

The next designer was rather a surprise to me, as she is a designer friend from Los Angeles. Kami Shade launched her career in 2004, with her eclectic collections being in numerous magazines and on many celebrities. She presented her Spring 2015 capsule collection that was bursting with bright colors, sequins and her signature swimwear. Loved the neon yellow maxi skirt and the sequin bohemian-style jumpsuit.

SoCal designer- Jaime Elyse launched her brand, elyseREUBEN in 1994, with a focus in the bridal market. Her gowns offer contemporary yet classic silhouettes in rich textures and patterned bodices (not to mention the stunning headpieces that were portrayed in the runway presentation). The gowns were stunning and each had its own unique personality. Jaime knows her craft and gives the bride-to-be and bridesmaids unique choices for the big day.

Gianni Tolentino began his path to to fashion success in the 1970s and debuted his brand in the 1980s. He has since gained recognition as one of the best fashion and costume designers in the “Made in Italy” category. He presented edgy pieces with mesh and leaf cut-outs, along with timeless cocktail dresses in vintage silhouettes. My favorites were the black sheer swing jacket and white silk shantung cigarette pants.

Francesca Liberatore – NYFW September 2014

Italian designer Francesca Liberatore graduated from the prestigious Central Saint Martins in London and has since worked from prominent design houses and participated in important initiatives. The “enfant prodige” (young prodigy) recently won the DHL Worldwide Exported Award, which allowed her to showcase her Spring/Summer 2015 collection at New York Fashion Week. This was also her American debut, as well as an introduction to her menswear collection.

Spring/Summer 2015 was inspired by the image of a bird in a polluted surrounding. Francesca wanted to take an image of a bird with a lot of plastic in its stomach and can no longer grab fish from the sea; and put a positive twist on that reflection. We see silhouette influences of retro 1970s mixed with elements of the Far West. The womenswear seems to be more baggy and layered, while still maintaining femininity with soft color palettes; while the menswear looks to be more tailored with darker hues. The designer also included her backpack and handbag collection, as well as powerful legwear. Sticking to her concept of nature, Francesca created the collection using more natural fabrics, such as: leather, suede, silk and cotton. For the menswear, I loved the use of shirt with a wing-tip collar, a plain white button-front top with ruffle detail and a suit jacket with ruffle detail on the sleeves. The womenswear had very unique shapes with edgy detailing (and styling)…not to mention a killer black jacket with pleated ruffle on the sleeves.

Fashion Shenzhen – NYFW September 2014

Fashion Shenzhen first made its debut in New York in 2013, gaining worldwide recognition for the Chinese designers debuting their collections. The Fashion Shenzhen platform was derived from China’s southern city- Shenzhen, which is said to also lead the country in terms of the fashion industry. The city is currently home to over 800 brands, 2,500 clothing companies and 30,000 employees. The three designers that exhibited their collections during NYFW were just a taste of the talent coming from Shenzhen and its surrounding regions.

Ellassay was the first brand to present looks down the Spring/Summer 2015 runway. The design team drew inspiration from Martha Graham, the ‘Mother of Modern Dance’ and titled the collection- “The Graceful Artist.” The collection was meant to emphasize not only dance, but also strength, movement and balance. The collection opened with dresses, tops and skirts in black and white grid print in knit and jaquards. It then transitioned to more softer dresses, tunics and corresponding cigarette pants in warm champagne-hued jacquards. The collection concluded with striking electric blue and semi-transparent dresses.

Ren Xin launched her upscale brand- Lizzy in 1997. The brand has since been a go-to for Chinese consumers. Ren’s Spring/Summer 2015 collection was titled, “Links to the Deep Blue Sea,” featuring stunning ‘Old Hollywood’ meets ‘pageantry’ evening gowns in frothy, luxurious fabrics and embellished in Swarovski crystals and elaborate beading. My favorite piece was the jaw-dropping chiffon mermaid dress with crystals and layered blue tail.

Haiping Xie’s “Asian Zen” presentation was visually intense and my personal favorite. The silk gowns amazed in pops of royal blue, pearly white and flaming orange. He focused not only on digital dragon and cloud prints, but dramatic sculptured bustles and shimmery overlays as well.

Overall, the Fashion Shenzhen designers brought their ‘A-game,’ showing the latest trends in ready-to-wear and evening wear through the eyes of Asian culture and influences.

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