Tag - NYFW

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Taoray Wang – NYFW September 2014
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Saunder – NYFW September 2014
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Erin Fetherston – NYFW September 2014

Taoray Wang – NYFW September 2014

International designer Taoray Wang‘s (Wang Tao) Spring 2015 collection was her official launch for her namesake brand. She chose to showcase her brand during New York Fashion Week because she felt that the American fashion market was of utmost importance to China. She is known for merging European and Asian cultures and influences throughout her designs, resulting in unique and elegant looks with global appeal. She is currently one of China’s more established and successful designs to date. You can also find her on the board of Shanghai Ribo Fashion Group.

This season’s high-end luxury collection emphasizes the style and power of women from all walks of life. Wang was also inspired by the movie Black Swan‘s soft artistic message and the art of ballet. “I respect and appreciate how difficult it is for busy women to excel in today’s fast-paced environment. My clean, simple and elegant designs express the innate sense of sophistication one notices with powerful women such as my muse- Natalie Portman,” the designer explained.

I thought her collection offered strong yet classic pieces in crisp hues of radiant white, black, bright citrus, blush pink and navy blue. Voluminous sleeves, sheer, an “eagle” print, feathered skirts and dresses and refined suiting were trending on her runway presentation. Her use of her Black Swan inspiration was clearly evident in terms of the feathered fringe skirts, tuxedo jacket and dresses; as well as the structured soft jagged edging of some of the bust lines. Taoray’s debut collection was an overall refreshing and sophisticated breath of fresh air for the modern woman in crazy busy world.

Saunder – NYFW September 2014

Emily Saunders launched her namesake brand- Saunder in 2011 with the mission of creating quality garments and keeping her love of New York City in mind. Everything in regards to her design and manufacturing is kept in NYC’s Garment District.

Her Spring/Summer 2015 collection was inspired by “In A Gadda Da Vida” by Iron Butterfly. This song was produced in 1968, which is considered to be the beginning of the heavy metal era. Emily explores this concept by imagining a “Rock n’ Roll Garden of Eden” and loaded it with vibrant colors, prescription pills, deconstructed snake prints, a chic mixture of textures and polished silver metallic booties with clear heels; not to mention with intense beehives that were styled on the models. The collection also took a tongue-in-cheek nod to Neely O’Hara, the stylish yet troubled actress portrayed in Valley of the Dolls. The collection takes on a 1960s twist with modern edge. She also infused a striking mod collection of accessories and jewelry, with help from Megan Isaacs for the jewelry collection. Megan gave us a fresh presentation of her bold statement jewelry, also inspired by the song.

Though I would’ve liked to have seen something other than the pills taking center stage as an influence, it was still a great collection with girly silhouettes, statement-worthy accessories and a beautiful color palette.

Erin Fetherston – NYFW September 2014

Erin Fetherston was another NYFW favorite that I was honored to have attended. Fetherston is no stranger to learning and expanding her knowledge, as she graduated from UC Berkeley and went on to study abroad at Parsons Paris. In 2005, she showcased her eponymous feminine and whimsical label during the Paris Haute Couture shows. She moved to New York City in 2007 and has become a staple designer in showing her ready-to-wear collection during New York Fashion Week.

Her Spring/Summer 2015 collection was titled- “Moonlight and Roses,” infusing her signature feminine charm with the spirit of la dolce vita; as well as equal parts Grimaldi glamour and California cool. The collection takes us on a journey through flower fields and blossoming roses through Fetherston’s use of whimsical florals in a delightful mix of laces, jacquards, printed neoprene and flowy printed organza. We even saw glimpses of swanky tops and clutches with the slogan- Charmed, I’m Sure, which is based on the short film- Charmed, I’m Sure. The film takes a witty nod to mid-century finishing schools, with the designer teaching ‘model students’ the arts of style, charm and social graces. These sloganed pieces blended in nicely with the theme and Fetherston’s overall aesthetic. I admired her entire collection, but most importantly, her use of dainty crop tops that were paired with wispy statement skirts. Every garment was carefully thought out and tailored, especially the shorts and pants, for a casual stroll under the moonlight.

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